"It was a pleasure to work with Kenji: he is very efficient and flexible. Besides delivering good translations and interpretations both ways [English to Japanese and vice versa], he also manages to address and point out important cultural sensitivities and subtleties."

–LLamasoft Inc., an Ann Arbor-based supply chain software firm

 

 

 

 

 

 


Yano Consulting: Services

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Business relationship building
In global business, subtle misunderstandings between cultures can lead to confusion and, in some cases, mistrust. Don’t risk the loss of your business assets and hard work to misinterpretation. Kenji Yano helps you build successful relationships and streamline the process of entering new markets.
As your cross-cultural business liaison, Kenji Yano helps you see a situation from the perspective of your audience, making sure communications with your customers, regulatory authorities and trade associations are interactive, detecting subtleties and addressing concerns in a direct and timely manner.

Strategic regulatory program development
Adequately interpreting and meeting regulatory requirements is critical for successful product deployment. In a foreign marketplace, this process is often hampered by language and cultural barriers.  Kenji Yano’s unique cross-cultural background means that he has the knowledge and experience to communicate successfully on your behalf with government agencies, trade associations and manufacturers on both sides of the Pacific. 

Executive tutoring and cultural coaching
Yano Consulting offers Japanese cultural tutoring for corporate clients and individuals. Whether you are an executive wishing to gain familiarity with Japanese business customs, a family member of a relocated executive, or part of a cross-cultural business team, Kenji will prepare you for business success in Japanese-American transactions. Tutoring packages can be tailored to your needs.

Japanese and English document/data review, translation and writing
With graduate degrees from Japanese and US universities, and professional experience as a research scientist/business unit manager in both countries, Kenji Yano brings native speaker acumen and multi-disciplinary expertise in science and business. He provides Japanese and English document/data review and translations for corporate clients, and also specializes in writing for Japanese-speaking audiences.

Market research and communications
The first step to reaching your market is fully understanding your market. Yano Consulting will help you assess Japanese opportunities for your product. Services include research on market sizes, trends, competitors, technologies and relevant regulations. Typical research involves literature search, database data extraction/analysis or interviews of trade associations, and government agencies.

Communications involve more than simple translation. Yano Consulting offers the art and technique of using words to impart critical information or ideas to your Japanese-speaking audiences. Examples include technical papers, trade journal articles, press releases, e-marketing campaigns, speaking engagements, and customer education.

 

Kenji Yano • info@yanoconsulting.com • 734.604.2452

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